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4 Important Reasons that Blogging Helps Website Ranking

If you run an appliance repair company, you need a website. But just how do you make sure that when looking for services like yours online, potential clients can actually find you? The answer, increasingly, is through search engine optimization. Optimizing your website to be available on the results pages on Google, Bing, etc. for relevant searches can go a long …

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Google to prioritize Mobile over Desktop

Google has recently announced that mobile will take priority over desktop search indexes.  It hasn’t happened yet, but it’s coming.  That means it’s even more important that your website is mobile friendly. If you need help getting your website to confirm with mobile screens, reach out to our marketing team and we will be happy to help your company move forward …

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Your Storefront is Your Website

In appliance repair, your customers do not typically come to your store.  Many owners work right out of their homes to keep costs down.  Word of mouth and referrals will always lead to new business but you need to ensure that a random customer can not only find you online but can navigate your company website.  We sometimes get feedback suggesting …

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How to handle Negative Reviews

In a service business, reviews have become a crucial part of how future customers measure your business.  Fair or not, an appliance repair business needs to take online reviews very seriously. Ninety-seven percent of consumers utilize the internet when researching local products and services.  Even if your company has not invested in a strong web presence, this will not stop the …

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Marketing Services are now Available

We are excited to begin offering marketing services for businesses in the appliance industry.  After spending time training 700+ students across the country, we learned that there is a lack of proper marketing practices in our industry nationwide.  One of our instructors felt like he could spend enough time helping service businesses grow while also spending time training new technicians …