Recent Facebook updates have created a new challenge for many businesses, particularly when it comes to marketing and reviews. For a long time, businesses have collected extensive information about their customers based on the reviews they leave–and customers have come looking for information about businesses based on the star-level reviews. Recent changes to Facebook’s review platform, however, have transformed the way many …
Why Google Wants all Sites to use HTTPS
Over the last couple of years, you may have noticed that more and more sites are using the HTTPS prefix instead of the expected HTTP. Even sites that don’t ask for any personal information are now doing this. You may have wondered what the motivation was – after all, this change doesn’t affect the design and is not an obvious …
How Your Online Reputation Can Effect Your Ability to Recruit Talent
In any business, your greatest asset is your employees. You can have the greatest intentions with the largest vision, but failing to acquire talented individuals to join your team can easily lead to disaster. Or you end up working 80-100 hours per week as you struggle to put out fire after fire throughout your company. To succeed in consumer support and …
Google Mobile Update: Speed now a Ranking Factor
Google can answer anything. The hours of a local business—Yes. The flight status of an incoming plane—No problem. The meaning of life—Probably. And while it may seem like magic, it is not. It is the intelligent sorting of the vast information that is available on the internet, all accomplished through a very intricate algorithm. When businesses understand this algorithm, they …
Earn more COD Appliance Repair Work by Focusing on the Little Details
When running a field service company in appliance repair, the challenges never stop. You need to ensure that enough work is coming in for your field staff to stay busy but the work needs to be profitable. It seems like that should be a given, but an appliance repair company deals with a variety of service call types that can …
Using Tsheets to handle time tracking and scheduling
Tracking how many hours your employees are working can be a frustrating experience especially when conducting field service. You need reliable software that works with various accounting software like Quickbooks. We recommend T-Sheets to help our clients accomplish this. Designed to simplify payroll and invoicing. Payroll’s biggest challenge is solved. Track time for hourly employees, eliminate manual time entry and …
Is your business listed accurately online? Here is why it’s so important.
In field service, your customer storefront is your truck, your appearance, your website, and your phone number. Maintaining a storefront for replacement parts and white good sales makes sense, but field service has to focus on these other areas to reach new customers and re-engage old ones. While ensuring you have a dynamic website is important, how your business is …
Respond to Customer Reviews with One Click
Responding to customer reviews is important, whether your business is thanking a fan or following up with an unhappy customer. It shows customers and prospects that you are listening, taking concerns seriously, and working to provide a great experience until the customer is satisfied. We are proud to announce that we are now making it even easier to respond to your customer reviews in …
Top 5 Ways to Use AdWords to Promote Appliance Repair
Promoting your appliance repair business, particularly if you are just entering the business or your geographic area, can be difficult. Most homeowners tend to have established repair professionals to whom they turn when an appliance breaks. And even if they don’t; finding the moment when they need your services can be difficult. Fortunately, it’s far from impossible. An increasing majority of …
3 Reasons You Should Care About Online Reviews
As you are browsing the web looking for someone to come out and repair your in-home appliances, you may be wondering how in the world you are going to choose from the dozens of repair people near your home. After all, they almost all have a nice website, and most even list an impressive amount of work experience and a …